Campaign Concept
TAFE PROJECT
The brief for this assignment was to create a visual identity, poster and art for truck billboards for a Sydney Dance Company performance. Watercolour textures and vector images were combined in Illustrator to achieve the desired effect.
Cover design and branding
FREELANCE WORK
I designed digital and print covers, and collateral (such as the Facebook banners here) for self-published romance author Maya Cross. Two of the books in The Alpha Group Trilogy made it onto the New York Times Bestseller List.
All images © Maya Cross
Vector illustration
TAFE PROJECT
This 1965 Ford Mustang was drawn in Adobe Illustrator from a high resolution photograph and is comprised entirely of vector shapes.
Outback magazine and more
I’ve worked in the art department of R.M.Williams Publishing for several years now. We produce the bimonthly magazine Outback, as well as other publications such as one-shot magazines, books, calendars, diaries and more.
All images © R.M.Williams Publishing
Branding and packaging design
TAFE PROJECT
The brief for this project specified a ‘homely’, ‘rustic’ style. The houses were hand drawn then scanned and traced them in Illustrator.
Poster
TAFE PROJECT
Used as part of the TAFE end of year exhibition in 2011, this poster pokes fun at a famous design quote.
Booklet concept
TAFE PROJECT
This was a 12 page promotional booklet intended as a free extra with a special issue of Rolling Stone magazine. The concept behind the design was ‘loosely controlled typographic chaos’.
Illustration / website / poster
TAFE PROJECT
I created some little critters for use in a few different Tafe assignments. This screenshot shows a self-promotional website that I created in Dreamweaver & Flash which used some of the critters. Most of the site features were hand drawn and then brought into Photoshop for layering. My critters also formed the basis for my DG Magazine cover competition entry. The elements of this cover were initially sketched by hand, then traced in Illustrator, and finally imported into Photoshop to add depth and texture.
E-Book cover and diagrams
FREELANCE WORK
The cover of Mark Spencers book was based on a photograph his wife took of him. I added Illustrative flourishes to evoke the idea of the spiritual self. This project also involved interpreting 19 diagrams from various sources into a consistent style.
All images © Mark Spencer
Print and Digital editions
R.M.WILLIAMS PUBLISHING
I was principle designer and production manager on two of these special print publications. I also designed digital editions of the magazine made specially for tablets, which included galleries, video and other interactive features.
All images © R.M.Williams Publishing